Conducting an SEO audit allows you to get the foundations of your website correct in the eyes of search engines, such as Google.
Using a very easy-to-understand ‘traffic light’ system, with red indicating errors, orange for warnings, and green for no issues found.
There is also a full ‘non-nerdy’ explanation of what each item/check means, and the recommendation for SEO best practices.
If you’ve ever wanted to see the SEO gaps and opportunities that currently exist for your website, an SEO audit is the best start.
100+ Checks: This covers each individual section of SEO (On-Page SEO, Off-Page SEO, Technical SEO, and Local SEO).
Explanations: Each of the 100+ checks comes with an easy-to-understand explanation, as well as a recommendation.
Meta Titles: This is what appears in Google SERPs (Search Engine Results Pages) and can create more website clicks.
Meta Descriptions: Another section that appears directly in Google SERPs. Your opportunity to attract more visitors.
H1 Tags: The most important heading tag for each individual page that is on your website. It should describe the page.
Image Sizes: It may seem sensible to upload the highest possible quality image, but that large image file can cause issues.
Referring Domains: The amount of individual unique websites that have decided to link to your website from their website.
Backlinks: Each individual link that your Referring Domains used, which is useful when one site links to you more than once.
Backlink Anchors: The underlined (linked) text that a website used in order to indicate to their visitor to view your website.
Server Response Codes: This allows you to see important technical items such as ‘301 Redirects’ and ‘404 Error’ pages.
Orphan Pages: These are pages that exist on your website, but have no internal links pointing to them, which can cause issues.
Crawl Depth: Let’s you discover how many clicks it takes for your website visitor to reach a particular page on your website.
Insecure Internal Links: Even if your website is set-up to redirect to a secure link, Google can register this as ‘insecure content’.
Insecure External Links: A common problem where an insecure link is used to link to others, such as your recent PR mentions.
We don’t deliver SEO audits like most agencies do, because we actually include language in our documents that allow anybody to understand what the results mean for their website and their business in regards to SEO. We also provide multiple documents that dive deeper into each important section.
How does it work?
Believe it or not, we don’t need any access to your website, or any of your Google tools (such as Google Analytics or Google Search Console) to conduct this audit. We use a suite of different methods that provide us the ability to have a behind-the-scenes look at how your website’s SEO is performing.
SEO Best Practice
You should conduct an SEO audit on your website to discover exactly how Google currently views your website and to get an overview of what can be improved upon to boost your website in the search rankings. Your website may look good on the surface, but there are hidden issues to be resolved.
Q: What is an SEO audit?
A: An SEO audit gives you an overview of all of the important metrics that are found on your website that Google are actively looking at. It allows you to have a behind-the-scenes look at what exactly your website is saying to Google, in a way that is understandable to anybody.
Q: Why perform an SEO audit?
A: Google has over 200 ranking signals that they are actively checking on your website. The more of these signals that you can positively provide, the more that Google will reward you in their search results rankings.
Q: Why is an SEO audit important?
A: SEO is more than sprinkling a keyword on a page in order to rank. There are literally hundreds of factors on every single page of your website that can make a difference in where you rank in search engines. Having the SEO audit in front of you can give you a guideline of what areas of your site need improvement to rank better in the future.
Q: My website is brand new, do I need an SEO audit?
A: Surprisingly, yes. Most website designers are not also SEO professionals, some of them have a little SEO knowledge, which can be helpful, but they are usually more concerned with making the website look and function perfectly to new users, which is exactly what you hired them for. An SEO audit allows you to have a look under the hood of your website to see how to supercharge it to be running perfectly to appeal to Google and new visitors.
We aim to have your SEO Audit completed and delivered to you within 1 (one) calendar week of your order, regardless of the quantity ordered.